The Visual Society creates bespoke visual solutions for the fashion industry, based on a commitment to the use of sustainable materials. We develop engaging brand experiences that radiate beauty and ethics in equal measure.

We consider your brand DNA & values & translate them into complementary, compelling visual narratives. We strategise how your visual goals & priorities can best be achieved with sustainable solutions, then provide you with a comprehensive tactical plan of immersive activities that can be incorporated into all business channels.

Brand narratives come to life in the retail store - through visual, experiential & physical touchpoints. Innovative store design, engaging windows & an inspiring retail floor are key. Based on your brief, we offer full store design services, complement your retail store designers by providing visual merchandising input at the original design stage, or, we add visual layers to existing stores.

Supported by customer research & commercial understanding, we aim to ensure product is always hero & that your brand is telling beautiful stories day after day.

Clear visual standards that are easy to access & understand allow for consistency & brand integrity. By creating new standards or by enhancing existing ones, we can provide a suite of valuable tools to key stakeholders.

Passionate visual people are integral to a brand’s success at a retail level. To achieve this, we offer dynamic, personalised training & consistent guidance - from planning to implementation - ensuring a performance driven culture amongst individuals who enjoy their work & have fun along the way.

We offer end-to-end project management of simple, one-off projects, multiple store roll-outs or long term holistic programs - with partial or full implementation, based on your requirements.

We pride ourselves on our people-centric attitude & ability to understand client needs & to collaborate with in-house teams & suppliers at every stage.

With the planet more vulnerable than ever before, our commitment to sustainably designed retail stores & visual merchandising is reflected in our approach to sourcing. We collaborate with supply partners who mirror our standards for social & environmental responsibility, aspiring to use biodegradable, recycled or re-purposed, low impact materials wherever possible.

Design concepts are developed based on the circular objective of re-using & re-creating materials & props to maximise their value, reduce waste & diminish their impact on the environment.